WHY DO WE SPEND SO MUCH MONEY ON FASHION AND BEAUTY?


 



Why do women spend so much money? Everyone has that friend who is always broke and living from pay check to pay check even though she has an amazing salary... How is that even possible you could ask? It is very interesting when you actually observe how people and women in particular spend their money to always end up in the red. What are the reasons?

1. Keeping up with others

Have you even caught yourself wanting the same thing as your friend and even buying it straight aways as soon as she got it? Was it a bag, perfumes, a dress, shoes? Yes, we have all been there. It is peferectly natural to want the same things as your friends if they look good on them. 


2. Social media influence

A friend who has something you want but on steroid- a social media influencer or even a celebrity, don't we all just want to look like those beauties? And of course we need to have everything they have if we can afford it. Unfortunately we forget some of those things they get as a part of the promotion or they rent them out for photo shoots. 

3. Covering up other needs

Have you even felt bored and started looking online for something to cheer you up? Yes, many many times we ordered things we don't need just to temporarily feel better. It does feel great tough to receive a parcel , it feels like it's Christmas! Unfortunately covering up our other needs and want with shopping will only help for a short moment leaving a giant hole in our bank account.

4. Carelessness and easy payment options

It is so easy to shop, if it's in store or online, we can always return it, right?Adding to cart is so easy... It is almost too easy with the new super convenient payment options that allow you to pay in instalments or pay later or whatever is the new offering from those companies , it feels like it's not even real money....

5. FOMO

Everyone has this new bag or this new trend, I will be left out of I don't buy it immediately especially if you see it on all of the social media at the same time. It's called a campaign for a reason, it is targeting all your attention and creating a strong desire to have that particular object...And it might sell out or it's a limited edition so you have to buy now! 

6. Tiny bag, huge credit card bill

Have you noticed that some bags are getting smaller and smaller and prices are getting higher and higher? Some brands even increase the prices and lower the quality, why? Because they can and they need to increase their profits. Big brands can pretty much get away with anything in the world of social media as the desire for luxury has increased and now everyone wants it after seeing it everywhere.

7. All this make up

New make up palette, new lip gloss, new mascara, it is endless. There are so many amazing products and we want them all even though realistically we can only use so much ... Have you actually used up a product fully recently? I love make up and use it every day but I hardly ever finish up the product unless it is an essential one like a foundation , powder or mascara. 

8. 20 pairs of jeans

How many times we buy the same things over and over just to realise we have it already? Another pair of jeans or shoes that looks very similar, or lots of dresses (guilty as charged!) Another white t-shirt or similar bag. How many of those things we actually use? Probably a small percentage of what we have. 


Conclusion: we live in a world full of temptations that we have to try to resist!







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